Green Tech is an ecologically friendly home insulation provider based in Ottawa, Ontario. In this case, we created a business website from scratch in addition to providing SEO services. Our work with Green Tech illustrates the effectiveness of both our organic and local SEO services in elevating the search engine ranking of a website, thereby increasing the traffic flowing towards it.
Once traffic flows to the site from a high search engine ranking, the layout and functionality of the website itself must convert that traffic into calls to Green Tech’s business. We achieved this goal through the following:
- Streamlined and user friendly website layout with visible contact forms and information
- Professional, compelling copywriting and attractive graphic design
- Organic and local search optimization
The SEO for Green Tech involved both on-site and off-site efforts. We streamlined the site to be friendlier to search engines and created backlinks, business listings, citations, directory submissions and social engagement off-site to enhance the overall organic ranking of the website.
For keyword phrases such as “Ottawa Insulation, Insulation Ottawa, Spray Foam Ottawa, Ottawa Spray Foam Insulation, Residential Insulation Ottawa, Commercial Insulation Ottawa, Eco Friendly Insulation Ottawa” we succeeded in providing a high ranking on the first page of Google search results, as per the screenshots above.