Local Search

How SEO and Content Work Together to Increase Visibility (and Sales!)

By |2019-04-25T19:42:35-04:00July 6th, 2017|Categories: Content Marketing, Local Search, Search Engine Optimization|

The modern digital marketplace is competitive beyond comprehension. Your customers have a functionally unlimited supply of businesses, content, and products to choose from. Meeting this demand requires being both visible and persuasive. Comprehensive SEO is the key to appearing when your target audience searches, but content is what makes them click, engage, and ultimately, buy. When [...]

How to Make Your Site Rank Higher and Attract More Visitors Immediately—Improve Load Time

By |2018-05-18T18:40:06-04:00June 26th, 2017|Categories: Content Marketing, Local Search, Mobile, Search Engine Optimization, Web Design|

In a world where a 1-second delay causes a 16% drop in customer satisfaction, your customers can be won over or completely lost in a second. Poor web design resulting in slow loading times is one of the most common issues holding businesses back from increasing their rankings, attracting more customers, and making more sales. In [...]

Google Rolls Out Major Local Change: Now Your Reputation Matters More Than Ever

By |2019-08-21T15:03:20-04:00June 15th, 2017|Categories: Content Marketing, Local Search, Mobile, Search Engine Optimization, Web Design|

88% of your customers trust online reviews as much as personal recommendations, and the majority of local customers read several reviews before making a purchasing decision. A new Google update has changed the game, increasing the importance of reputation management and local SEO as we know it. Find out how your business could be affected. As [...]

The State of SEO in 2017: 3 Stats for Understanding the New Value of SEO

By |2018-05-18T18:39:01-04:00April 27th, 2017|Categories: Conversion Optimization, Local Search, Mobile, Search Engine Optimization|

Contrary to some of the negativity floating around the web from people who’ve done it wrong, or from companies who didn’t get the results they expected, SEO is not dead; in fact, it is alive and thriving. With total SEO-related spend to reach $80 billion by 2020, there’s a major reason why so many companies are [...]

3 Search Behaviour Statistics That Prove the Value of SEO in 2017

By |2018-05-18T18:37:50-04:00April 27th, 2017|Categories: Content Marketing, Conversion Optimization, Local Search, Search Engine Optimization|

With all of the focus on paid ads, keywords, link building, and local listings, it’s sometimes easy to forget that there’s one thing that truly drives the trends behind anything and everything search engine related: the searchers themselves. Much like athletes giving a shout-out to all of their fans at the end of a gruelling season, [...]

3 SEO Statistics in 2017 and How They Affect Your Business

By |2018-05-18T18:38:35-04:00April 27th, 2017|Categories: Conversion Optimization, Local Search, Search Engine Optimization|

After the wild ride that was 2016 in terms of marketing trends, many business owners have since wondered what changes or new movements would start to bubble up and become the norm in 2017. Some remarkable statistics are in that will change the way you think about SEO, and, if you haven’t already done so, change [...]

Google Critic Reviews Increases the Importance of Local SEO

By |2019-08-21T15:10:56-04:00August 15th, 2016|Categories: Local Search, Search Engine Optimization, Uncategorized|

Local SEO is as much about community outreach, interaction, and reputation management as it is about the stuff that goes on behind the scenes. You need to cater to both Google and to the local population, many of whom are looking for you on the go. We’ve often talked about the importance of local, but a [...]

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How Local Business Attributes Prove the Importance of Local SEO

By |2018-05-18T18:59:24-04:00July 11th, 2016|Categories: Local Search, Search Engine Optimization, Uncategorized|

Google loves online reviews, and the numbers prove it. Ranking signals from online reviews, including quantity and velocity, make up a significant part of business’ total ranking for local, according to Moz (about 9%). Ever wonder why Google loves them so much? It’s because customers do too. 88% trust them as much as personal recommendations. How [...]

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Do Good Reviews Really Matter for Local Search?

By |2018-05-16T19:45:56-04:00April 28th, 2016|Categories: Local Search, Médias Sociaux, Search Engine Optimization, Social Media Marketing, Uncategorized|

    Remember when you wanted something and either had to get a big yellow book, or just go to the one place around the corner that you always went to? Those days are gone for good, and in are the days when you can search for anything you want in your local area, immediately get [...]

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Google Statistics That Prove the Value of SEO in 2016

By |2018-05-18T18:30:17-04:00April 22nd, 2016|Categories: Content Marketing, Local Search, Search Engine Optimization, Social Media Marketing, Uncategorized|

    The art of search engine optimization is meant to get web pages to one of the top spots on Google’s search engine results page (SERP). Companies that dedicate time to researching keywords, producing content and performing SEO tactics on their web pages and social media are at a huge advantage over competition, but just [...]

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