Social Media Marketing

How to Target Millennials with Social Media Marketing

By | May 31st, 2018|Categories: Social Media Marketing|

If you’re up to date on the latest digital marketing trends, chances are you’ve heard about millennials. This term refers to the group of people born between the years of 1980 and 2000 and accounts for roughly 27% of the world’s population. What sets millennials apart from other consumers? Their comfort with technology and rising disposable [...]

Newest Changes to SEO Trends in 2018 and How You Should Respond

By | March 19th, 2018|Categories: Creative, Social Media Marketing|

Like fashion, digital marketing trends vary from one year to the next; North American apparel mimics Europe’s, while marketers follow Google’s latest findings and developments. So, you’ve written compelling meta titles and descriptions, you’ve done the backlinking, transcribed video, integrated primary, secondary, and related keywords, and even investigated SERP—now what? If you’re wondering what’s next, here [...]

Staying Ahead of the Competition with Search Engine Marketing (SEM)

By | February 13th, 2018|Categories: Creative, Social Media Marketing|

Staying Ahead of the Competition with Search Engine Marketing (SEM)   If you’ve been doing your digital marketing research, you’ve probably come across the terms SEO and SEM quite a bit. That’s because these methods have become key to growing your business’ online visibility. But what’s the difference? The truth is that while you can technically [...]

2018’s Biggest Social Media Trends for Business

By | February 5th, 2018|Categories: Creative, Social Media Marketing|

Social media was a dominant business tool in 2017, with ad revenue totaling $41 billion dollars (Statistia). In this entry, we’ll cover some trends throughout the social media landscape that businesses can take advantage of to attract new customers.   According to eMarketer, digital ad spending is projected to reach $72 billion in 2018, surpassing television [...]

3 SEO Predictions for 2018

By | January 19th, 2018|Categories: Creative, Médias Sociaux, Social Media Marketing|

The SEO landscape is constantly evolving. Algorithm updates, increased competition, and technological innovation create new challenges that businesses and their marketers must overcome. But each new challenge also brings new opportunities. 2018 promises to be an exciting and lucrative year for companies that choose to invest in SEO services. In this entry, we make three bold [...]

The 3 Best Social Media Platform for Business

By | January 5th, 2018|Categories: Creative, Médias Sociaux, Social Media Marketing|

Social media platforms have been a game changer in everything—nowhere, more so, than in business. With unprecedented abilities to target prospective customers, interact with them on a mass scale, and provide custom experiences, each social site is a powerful business tool that, when used properly, can spur massive growth for businesses of all sizes. But which [...]

3 Local SEO Strategies That Sound Great but Are Terrible!

By | December 19th, 2017|Categories: Creative, Médias Sociaux, Social Media Marketing|

History is full of bright ideas that looked great at first but turned out horribly wrong. In the hyper-competitive world of local SEO, we see it daily. This blog covers three strategies we see business owners implementing every day that sound like a surefire hack but are actually hurting your business. Reintroducing a species to its [...]

How to Make Social Media and SEO Work Together (and Make More Money!)

By | December 7th, 2017|Categories: Creative, Médias Sociaux, Social Media Marketing|

In the past, social media and SEO were two separate disciplines. Those days are long gone. Today, social media and SEO are inextricably intertwined to the point that industry experts claim “social is the new SEO”. SEO insights can enhance your social strategy and social signals may have an effect on rankings—but the relationship hardly ends [...]

The Business Guide to Social Media: How to Use Social Media to Attract More Customers

By | November 24th, 2017|Categories: Creative, Social Media Marketing|

Social media marketing (SMM) has become a powerful way for businesses of all shapes and sizes to reach consumers, mould their brand, and increase visibility. Businesses that aren’t interacting with their prospective customers through networks like Facebook, Twitter, or LinkedIn are missing out on one of 2017’s most profitable marketing opportunities. In fact, social is one [...]

3 Social Media Strategies That Instantly Boost Small Business Rankings

By | October 26th, 2017|Categories: Creative, Médias Sociaux, Social Media Marketing|

What You Need to Know 81% of marketers have integrated social media to increase the “discoverability” of their websites online (source) Link-building, one of the most important SEO factors, is driven primarily by mastering social media networks Your social profiles can actually rank in search engines! This gives you another way to be discovered by potential [...]

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