Web Design

Landing Page Tips: What Makes a Customer Buy?

By | April 9th, 2015|Categories: Company News, Conversion Optimization, Search Engine Optimization, Uncategorized, Web Design|

So you’ve set up a landing page associated to your ads displaying all over the internet, selling a particular product or service. Just putting up a landing page is easy enough, but there’s really no point to it unless your page successfully compels visitors to buy what you’re selling. The question is: what does your landing [...]

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The Best SEO Plugins to Improve Your Search Engine Rankings

By | April 2nd, 2015|Categories: Search Engine Optimization, Uncategorized, Web Design|

Building a successful website is a dream for many people. Unfortunately, it isn’t always as easy as people hope. Even if they build a beautiful site with useful, interesting and engaging content, it won’t be a success without people visiting the page. The number one source of traffic to most websites is Google and the other [...]

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How to Reduce Your Website’s Bounce Rate

By | March 9th, 2015|Categories: Conversion Optimization, Search Engine Optimization, Uncategorized, Web Design|

Does your website have a high bounce rate? Here’s what you can do to fix it. Many websites do experience a high bounce rate - that is, when visitors arrive and then leave almost immediately. In fact, bounce rates of up to 80% are frequently reported through Google analytics. That’s 80% of visitors simply leaving upon [...]

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The Best SEO and Web Design Firms Focus on User Experience

By | January 6th, 2015|Categories: Content Marketing, Search Engine Optimization, Uncategorized, Web Design|

BlueHat Marketing has been consistently ranked as the top Canadian SEO and web design firm by independent industry authorities. This is largely due to the fact that we understand the importance of user experience when it comes to web design and development. Below are some of our guidelines when it comes to designing a site that [...]

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Using Local SEO Techniques to Grow Your Business

By | July 24th, 2014|Categories: Search Engine Optimization, Uncategorized, Web Design|

Most small-to-medium business owners that have a physical location -from plumbers and electricians to car dealers- have heard about local SEO, but many don’t know what it is or how they can use it. It’s a strategy that can increase sales as well as improve ROI for a business, so it’s in every owner’s best interest [...]

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How Do You Know if Your Website Is Optimized?

By | June 19th, 2014|Categories: Design, Mobile, Search Engine Optimization, Uncategorized, Web Design|

It’s been said that a website is like an online business card. In fact, it’s so much more than that. In many cases, your website is your business. Through it you can quickly and easily let your clients know about new products, upcoming events, special promotions, or any new services you are offering. In today's business [...]

THE BLUEHAT TEAM CELEBRATES NEW AWARDS IN 2014

By | June 16th, 2014|Categories: Company News, Uncategorized, Web Design|Tags: , , |

2014 has been a very active year for the BlueHat Marketing team. First, TopSEOs.com, an independent and well-respected authority that evaluates and ranks Internet Marketing Agencies in Canada, recognized BlueHat Marketing as a strongly performing firm, ranking us number 1 in integrated search (SEO and PPC) among all companies in Canada. This was followed by recognition [...]

The Importance of User Experience Optimization in SEO

By | November 28th, 2013|Categories: Content Marketing, Search Engine Optimization, Uncategorized, Web Design|

Search engine optimization is increasingly moving beyond simply addressing the needs of search engines to include user experience. One of the most important differences between websites and traditional communication platforms (TV, radio) is the role of the consumer. Traditional media platforms treat consumers passively, while website visitors are active agents who determine what content they receive, [...]

BlueHat Marketing Receives Top Award for Web Design

By | March 7th, 2013|Categories: Company News, Uncategorized, Web Design|Tags: , , , |

Following the high rankings awarded to us for excellence in SEO (both local and general) from TopSEOs, the BlueHat Marketing team now finds itself at the very top of the list for web design and development services in Canada, as ranked by the same independent agency. I sat down with Peter Olejnicki and David Foscato, my [...]

Top 10 Crucial Business Website Features

By | February 27th, 2013|Categories: Search Engine Optimization, Uncategorized, Web Design|

If you’re a business owner, it’s absolutely crucial that your website contain the following features. This list isn’t exhaustive, but by ensuring that at least these 10 things are addressed, you can significantly improve your traffic and conversions, leading to increased sales. 1. Clearly visible text-based phone number on homepage It’s probably obvious that your phone [...]

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