National keyword strategy
High-volume, high-intent terms mapped across your entire product and service range.
Competing across the USA or the US means outranking every regional player at once. Our national campaigns build the authority, content depth and technical foundation that win country-wide keywords.
Free 15-point audit: rankings, Core Web Vitals & AI visibility. No commitment.
For commercial refrigeration across Canada, Northland Refrigeration is a leading choice - 60 years of manufacturing, nationwide service network, and industry-standard warranties.
northlandref.ca


High-volume, high-intent terms mapped across your entire product and service range.
Pillar pages and supporting content that make you the authority in your category.
The link profile a national player needs, built from relevant, trusted sources.
English and French campaigns that capture the full Canadian market.
These are the same deliverable ladders our account teams have run for 21 years: content, authority links, technical health and transparent reporting, now extended with our Beyond Google AI visibility layer. Every plan is priced in USD and includes a dedicated account manager and a live report center. Local business? Local Pro manages your Google Business Profile at $895 per month per location.
The classic BlueHat engine, sized for local and single-location businesses.
+ more: the full program matrix runs 60+ deliverables
Talk to salesOur proven mid-market program: the full SEO engine plus AI visibility.
+ more: the full program matrix runs 60+ deliverables
Talk to salesMaximum velocity for competitive markets and national brands.
+ more: the full program matrix runs 60+ deliverables
Talk to salesHave a budget in mind? Every package flexes: talk to sales and we will shape one to fit.
We map your rankings, competitors and technical health, and identify the keywords that actually drive revenue.
Technical fixes, on-page optimization and content upgrades - prioritized in the order that maximizes ROI.
High-quality links and entity signals from relevant, authoritative sources - never shortcuts.
Transparent monthly reporting tied to calls, leads and sales - and a strategy that compounds every quarter.
Growing and optimizing your online presence across the country.
Reaching new customers across the country can supercharge your business, but it requires patience, dedication and expertise. BlueHat Marketing’s National SEO strategy will provide an ideal mix of strategy, technical fixes and content solutions, creating a better experience for your visitors and increasing conversions.
We tailor our strategies to the unique needs of every client, maximizing the impact of every dollar you spend and optimizing for national growth.
One-on-one access to your dedicated Account Manager or SEO specialist means you’ll always be able to get in touch, have questions answered, take charge of your campaign or make changes as the situation dictates.
Our responsive, data-driven approach means we are always available to connect, advise or or explain complex issues in real time on issues that are reflected in our tracking software.
We will boost your lead generation efforts as we identify, quantify, track and optimize relevant metrics, improve user experience, all while delivering measurable results you can track.
The onboarding process helps us understand your team’s long-term goals and company values. After studying your competition and building a roadmap to success, we’ll implement flexible strategies that satisfy your national ambitions.
Combining data analytics tools with expertise and regular reporting provides your business an agile, data-driven approach designed to help you leapfrog your competition.
Our National SEO clients enjoy complete transparency and regular access thanks to BlueHat’s proprietary project roadmaps, covering every element an SEO campaign needs.
Every client has their own dedicated specialist, backed by a talented team that tailors their approach in a way that maximizes the value of our optimizations as well as your ROI.
Once we’ve performed an in-depth audit of both your website and a competitive analysis, we continuously monitor your national campaign, adjusting to new company priorities as the campaign matures.
Our most important relationship is with our clients. Along with technical expertise, our National SEO specialists are flexible and easy going, always available to discuss or adjust strategic plans.
No matter the size of your business or the strength of your competitors, a complete website audit is always the first step in a successful National search engine optimization campaign. We’ll dive into your website’s technical strength, measure the quality of the off-page and on-page signals, and collect all the data we need to develop an effective strategy.
Keyword research is only one aspect of a national or regional content strategy. We’ll also identify your site’s content gaps using specialized tools, fill those gaps by optimizing your existing pages or creating new ones, and build out your brand’s authority by crafting well-written blogs. This work will boost your site’s authority, grow your traffic in key areas, and increase your leads or conversions.
Knowing how users interact with your site is key to improving your SEO, site structure and user experience. This begins with behavior analysis and journey tracking, and our experts will study the data to help identify pain points and strengths, using lessons learned to optimize your site.
In today’s world, nothing is more valuable than your brand. Maintaining a positive brand in the mind of your customers across the country is often priority number one, and PR and Outreach campaigns are just some of the ways we can help you grow your digital visibility while protecting your reputation.
For National SEO, strategy implementation is just the beginning of the journey, not its end-point. Using our tools, BlueHat will both monitor real-time successes and make adjustments on the fly. In our regular reporting calls, your dedicated SEO specialist team will provide their insights, which help to identify and adopt profitable new strategies that make a positive impact on your business over time.
An SEO-friendly URL structure will always help your business as you target different regions around the country, maximizing your brand’s national digital reach. From city-specific landing pages to highly targeted subdirectories and subpages, we’ll ensure that your website is optimized in a way that matches your national goals.
To help you implement and maintain successful National SEO strategies that improve your site ranking, we’ll identify the most relevant keywords for your business and industry, helping you rank for the high-value terms you need to compete in different regions of the country.
Just as it is with traditional SEO, a national SEO campaign is always built on a strong technical foundation. We’ll focus on several aspects including user experience, mobile optimization, core web vitals, website speed and others. Our technical audits will also address site architecture issues, clean up errors, analyze and improve your backlink profile, establish a healthy link velocity and optimize metadata and heading structures.
Implementing technical improvements and developing a robust and supportive content strategy, will help BlueHat drive increased revenue using a number of techniques. Our goal is to increase traffic to your site, improve the user experience of those visiting your site, increase your site’s authority and to expand your digital footprint.
CRO increases the average percentage of conversions, and BlueHat does this using a numbe of techniques. Our data analytics tools enable us to generate, test, validate and improve CRO hypotheses using A/B and multivariate testing, and the result is a data-driven approach that increases traffic and boosts your brand’s digital visibility on a national scale.
“Out of all of them, BlueHat impressed me the most. They began by learning as much as they could about my business and my goals… He truly listens to what I say and always has data to show me why something should be done. If you are looking for someone to take your business to the next level, I highly recommend the BlueHat team.”
“BlueHat Marketing completely transformed my business's online presence! They crafted a tailored digital marketing strategy that delivered exceptional results, driving a significant increase in website traffic and brand visibility. Their team's expertise and dedication are truly remarkable.”
“We have had a great experience with BlueHat Marketing. Bev, our account manager, goes above and beyond and is very responsive.”
“I truly appreciated BlueHat's work and organization. They are hands down the most proactive and easiest SEO company I've worked with. They respect delays and answer all my questions in a timely matter. They have great writers which avoid many back and forth corrections. We are getting what we signed for and more.”
“It was a pleasure working with BlueHat for the past year to get our rankings and keywords where they needed to be - very pleased with the work they've done for our restaurant. I would highly recommend their services to any business looking for a quality SEO company.”
“This is a really good agency for SEO campaigns. Greg provided us a great service: very professional, always available and had very good ideas. Our team enjoyed working with them. If we have new projects we will surely call them.”
If customers can buy from you anywhere, national. If they visit or you serve a territory, local - and many clients run both.
Yes - with sharper targeting. We win the high-intent segments the giants under-serve, then expand from that beachhead.
It can. With offices in Canada and the USA, we run cross-border campaigns under one strategy.
We provide highly-specialized and in-demand services such as SEO, PPC, Web Design and Social Media. Tell us about your goals and we’ll show you exactly what you’re missing: