Small businesses should never underestimate the power of local search engine optimization (SEO) strategies. Most consumers and business owners alike are using the internet more and more to locate what they need, especially in their area. That is why local SEO services pricing in Toronto is incredibly important today. There are many companies out there offering all kinds of packages for local SEO services, and it pays to do your research.

Generally speaking, local SEO services are a highly efficient way for a business to boost their presence online, and thus their leads and calls. For most small to medium businesses today, SEO is essential since it provides a high ROI. Below is some helpful information on how to determine the right budget SEO for your business. We also offer a detailed explanation on how SEO agencies breakdown their service packages to help you choose the package option most suitable to your needs.

There are generally four main types of packages and SEO services pricing:

Monthly retainer package: In this model, clients pay a pre-determined fee each month in exchange for an agreed-upon set of services. Monthly retainer models usually include regular analytics reports, on-site content improvements, press releases, link building, blog posts, on-site optimization and keyword research. Prices for the monthly retainer range between: $800-5,000 per month. How the client is billed depends on the size of their business and the extent of services provided by the agency.

Contract services at fixed prices: This model is ideal for clients who are testing the waters of SEO and for those who want to get a gist of how it works. Typical contract services include running audits that determine the strengths and weaknesses of the client’s online presence, competitive presence and things like SEO copywriting, site content audits, link profile audits, and social media platform setup.

Project-based SEO services pricing: Project fees are similar to contract services with the exception that they are custom projects created specifically for a client. Pricing varies according to the project and the extent of customization.

Hourly consulting: This familiar consulting model is an hourly fee in exchange for services or information. SEO companies usually charge between $100 and $300 per hour. The rate depends on the size and relative experience of the company.

BlueHat Marketing offers a variety of SEO packages and services to meet the needs of its clients. We offer services for individuals with small budgets as well as local SEO services for those seeking more comprehensives plans and packages.