Award-Winning National SEO Agency for Canadian Businesses

Growing and optimizing your online presence across the country.


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bluehat national SEO

Taking National SEO to the Next Level

Companies with national ambitions need to optimize their site for search to maximize profits and grow over the long term.

Reaching new customers across the country can supercharge your business, but it requires patience, dedication and expertise. BlueHat Marketing’s National SEO strategy will provide an ideal mix of strategy, technical fixes and content solutions, creating a better experience for your visitors and increasing conversions.


National SEO with
BlueHat Marketing

Our digital marketing agency has a track record of success, and because we are a transparent, results-oriented company, we deliver quantifiable, high-quality results for our National SEO clients, no matter where their customers live in the country.
We’ll help you grow your business by optimizing your site, and do so using proven strategies and cutting-edge National SEO techniques.

Grow Your Brand Reputation and Digital Footprint

We tailor our strategies to the unique needs of every client, maximizing the impact of every dollar you spend and optimizing for national growth.

Regular Reporting

One-on-one access to your dedicated Account Manager or SEO specialist means you’ll always be able to get in touch, have questions answered, take charge of your campaign or make changes as the situation dictates.

24/7 Campaign Tracking

Our responsive, data-driven approach means we are always available to connect, advise or or explain complex issues in real time on issues that are reflected in our tracking software.

Focused Lead Generation

We will boost your lead generation efforts as we identify, quantify, track and optimize relevant metrics, improve user experience, all while delivering measurable results you can track.

Alignment With Your Company’s Goals

The onboarding process helps us understand your team’s long-term goals and company values. After studying your competition and building a roadmap to success, we’ll implement flexible strategies that satisfy your national ambitions.

Detailed Reporting & Analytics

Combining data analytics tools with expertise and regular reporting provides your business an agile, data-driven approach designed to help you leapfrog your competition.

Comprehensive Project Roadmaps

Our National SEO clients enjoy complete transparency and regular access thanks to BlueHat’s proprietary project roadmaps, covering every element an SEO campaign needs.

Dedicated SEO Specialist

Every client has their own dedicated specialist, backed by a talented team that tailors their approach in a way that maximizes the value of our optimizations as well as your ROI.

Effective Strategies and Recommendations

Once we’ve performed an in-depth audit of both your website and a competitive analysis, we continuously monitor your national campaign, adjusting to new company priorities as the campaign matures.

Priority Customer Service

Our most important relationship is with our clients. Along with technical expertise, our National SEO specialists are flexible and easy going, always available to discuss or adjust strategic plans.


Services Provided by BlueHat Marketing for National SEO

If implemented properly, a customized, industry-tailored national digital marketing approach will help your company expand its reach and boost your brand to all corners of the country.

Website Infrastructure Audit

No matter the size of your business or the strength of your competitors, a complete website audit is always the first step in a successful National search engine optimization campaign. We’ll dive into your website’s technical strength, measure the quality of the off-page and on-page signals, and collect all the data we need to develop an effective strategy.

Regional Content Strategies

Keyword research is only one aspect of a national or regional content strategy. We’ll also identify your site’s content gaps using specialized tools, fill those gaps by optimizing your existing pages or creating new ones, and build out your brand’s authority by crafting well-written blogs. This work will boost your site’s authority, grow your traffic in key areas, and increase your leads or conversions.

User Journey and Behavior Analysis

Knowing how users interact with your site is key to improving your SEO, site structure and user experience. This begins with behavior analysis and journey tracking, and our experts will study the data to help identify pain points and strengths, using lessons learned to optimize your site.

Country-Level PR & Outreach

In today’s world, nothing is more valuable than your brand. Maintaining a positive brand in the mind of your customers across the country is often priority number one, and PR and Outreach campaigns are just some of the ways we can help you grow your digital visibility while protecting your reputation.

Re-Analysis of Growth Opportunities

For National SEO, strategy implementation is just the beginning of the journey, not its end-point. Using our tools, BlueHat will both monitor real-time successes and make adjustments on the fly. In our regular reporting calls, your dedicated SEO specialist team will provide their insights, which help to identify and adopt profitable new strategies that make a positive impact on your business over time.

Multi-Regional Website Structure Optimization

An SEO-friendly URL structure will always help your business as you target different regions around the country, maximizing your brand’s national digital reach. From city-specific landing pages to highly targeted subdirectories and subpages, we’ll ensure that your website is optimized in a way that matches your national goals.

Detailed Keyword Research

To help you implement and maintain successful National SEO strategies that improve your site ranking, we’ll identify the most relevant keywords for your business and industry, helping you rank for the high-value terms you need to compete in different regions of the country.

Technical SEO for National Campaigns

Just as it is with traditional SEO, a national SEO campaign is always built on a strong technical foundation. We’ll focus on several aspects including user experience, mobile optimization, core web vitals, website speed and others. Our technical audits will also address site architecture issues, clean up errors, analyze and improve your backlink profile, establish a healthy link velocity and optimize metadata and heading structures.

Website Traffic and Growth

Implementing technical improvements and developing a robust and supportive content strategy, will help BlueHat drive increased revenue using a number of techniques. Our goal is to increase traffic to your site, improve the user experience of those visiting your site, increase your site’s authority and to expand your digital footprint.

Conversion Rate Optimization

CRO increases the average percentage of conversions, and BlueHat does this using a numbe of techniques. Our data analytics tools enable us to generate, test, validate and improve CRO hypotheses using A/B and multivariate testing, and the result is a data-driven approach that increases traffic and boosts your brand’s digital visibility on a national scale.

Together we will increase your website traffic and Nationwide sales

Your business deserves an Industry leader and an internationally recognized company

Our team of technical experts and certified Google professionals regularly push the limit of what’s possible, and it shows!

Our supportive team culture and relaxed, collaborative environment help BlueHAt attract top talent, making it easier for us to stay on top of the latest techniques and industry practices. By raising the standard for our clients every year, we can offer you solid growth and increased revenue, no matter the size of your business.

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Frequently Asked Questions

National SEO is the systematic process by which a website is optimized for search to improve its local rankings across a broad geographic region, as opposed to a single geographic location.
Although similar in many ways from a technical perspective, Local SEO content strategy involves focusing on locally-searched keywords, increasing visibility for businesses with a physical location, or those that serve a specific geographic area. By contrast, a National SEO content strategy targets keywords and traffic across the country using geo-targeting and other localization signals, an optimized website URL structure (including city pages), which makes it easier for visitors in cities around the country to find and use your site organically.
A national website is often (but not always) owned by an Enterprise-level company. A website optimized for national SEO won’t just target one city or region, but all major cities and regions of a specific country. This will often involve creating a unique URL structure and specific National SEO strategies.
All clients are unique, but very often there are a number of quick wins that can be achieved over the short-term. That said, the complexity of building a national campaign and national SEO strategy will depend on how much the website needs to be optimized, the level of competition, the age of the website, its technical strength, and a number of other factors. Most well-designed SEO implementations will begin to show measurable results after a few months.


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