Local Search

Google Critic Reviews Increases the Importance of Local SEO

By | August 15th, 2016|Categories: Local Search, Search Engine Optimization, Uncategorized|

Local SEO is as much about community outreach, interaction, and reputation management as it is about the stuff that goes on behind the scenes. You need to cater to both Google and to the local population, many of whom are looking for you on the go. We’ve often talked about the importance of local, but a [...]

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How Local Business Attributes Prove the Importance of Local SEO

By | July 11th, 2016|Categories: Local Search, Search Engine Optimization, Uncategorized|

Google loves online reviews, and the numbers prove it. Ranking signals from online reviews, including quantity and velocity, make up a significant part of business’ total ranking for local, according to Moz (about 9%). Ever wonder why Google loves them so much? It’s because customers do too. 88% trust them as much as personal recommendations. How [...]

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Do Good Reviews Really Matter for Local Search?

By | April 28th, 2016|Categories: Local Search, Médias Sociaux, Search Engine Optimization, Social Media Marketing, Uncategorized|

    Remember when you wanted something and either had to get a big yellow book, or just go to the one place around the corner that you always went to? Those days are gone for good, and in are the days when you can search for anything you want in your local area, immediately get [...]

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Google Statistics That Prove the Value of SEO in 2016

By | April 22nd, 2016|Categories: Content Marketing, Local Search, Search Engine Optimization, Social Media Marketing, Uncategorized|

    The art of search engine optimization is meant to get web pages to one of the top spots on Google’s search engine results page (SERP). Companies that dedicate time to researching keywords, producing content and performing SEO tactics on their web pages and social media are at a huge advantage over competition, but just [...]

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Google is Improving the User Experience of its Search Results Page

By | April 13th, 2016|Categories: Local Search, Search Engine Optimization, Uncategorized|

    Google’s search engine results page (SERP) is a constantly evolving mechanism that helps users across the world get instant access to the information they are looking for, and with recent changes implemented by the search giant, it will be even more accessible.   In line with Google’s attempt to make everything more user-friendly, the [...]

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Local SEO Bootcamp Part 3: go the extra mile

By | February 5th, 2016|Categories: Local Search, Search Engine Optimization, Uncategorized|

Gaining a foothold, growing a web presence, and generating traffic in your local market from scratch are not easy, but the rewards are worth the grit and grind. Now that you’ve read about the basics and how to take it to the next level, it’s time to cover how local SEO experts go the extra mile [...]

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Local SEO Bootcamp Part 2: how to dominate the local market

By | January 28th, 2016|Categories: Local Search, PPC, Search Engine Optimization, Uncategorized|

Now that you know the basics of how to build your local web presence from the ground up from part one of this article series, we need to move on to the more intricate details of local SEO. Local search engine optimization is as much about art as it is about science, but there are plenty [...]

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Local SEO Boot Camp: How to Local SEO your Business – Part 1

By | January 22nd, 2016|Categories: Company News, Local Search, Search Engine Optimization, Uncategorized|

Build your business’ web presence from the ground up If you’re a business that relies on the local population for your living, then you know that having a web presence that is optimized to rank highly on search engines is essential to being competitive in the local market. Everyone is doing it, but few are doing [...]

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How to Hyper-Localize Your Local SEO

By | January 18th, 2016|Categories: Company News, Local Search, Search Engine Optimization, Uncategorized|

Businesses in the physical world are quickly realizing that optimizing their web presence to increase visibility in their local market is the future of marketing, and that there is no more efficient way of increasing visibility, raising brand awareness, and bringing customers in the door. Local marketing budgets are expected to rise 52% by 2018. Gaining [...]

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More Local SEO Tips to Cope With the New Landscape

By | September 21st, 2015|Categories: Content Marketing, Local Search, Search Engine Optimization, Uncategorized|

Not only have we covered in detail how to shift your local SEO strategy in the “post-snackpack” world, but we have also covered some interesting statistics that show that a lot of small business owners aren’t investing in SEO as much as they should be. As with any good strategy, you need to review new details [...]

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